Lactel’s Ramadhan Delight

We were tasked with the creation of a Limited Edition festive packaging for Lactel Bliss Kurma Gula Melaka. Our aim was to develop an exceptional design that captures the essence of the Ramadan and Raya celebrations, evoking a sense of joy and exclusivity.

In our efforts to accomplish this, we seamlessly integrated traditional batik motifs into the design, ensuring that the product garners a prominent presence on store shelves. The synergy between the engaging new packaging and the compelling product offering has resulted in a favourable reception from consumers, leading to significant uptake during the festive season.